Analyzing Trucking Phantom Data – 2020

I resumed work with Michael Darden and DFM Data Corp. in a supportive role. DFMDC is tackling a hugely important problem that is beginning to surface in the US trucking spot market. The spot market arranges 500,000 to 1.5 million truck loads per day. It’s not an exaggeration to say that a major disruption of this market would cause havoc in North American logistics. Michael asked me to look into the mechanics required to clean “phantom data” from the growing DFM ecosystem. DFMDC, through Michael, owns an active Patent that covers this activity along with many other aspects of the DFM process. My investigation resulted in two findings: a) the problem is real and big, and b) the way the DFM industry works, it is really hard to fix unless we can institute a reliable ID on planned truckloads before they enter the negotiation and bidding system.